May Newsletter 2025
This May, we are embracing growth, fresh starts, and bold moves. At CP&KRELL, we are here to help you thrive—whether you’re building your team or stepping into your next big role.
Welcome to the CP&KRELL Newsletter!
- May Edition -
This May, we are embracing growth, fresh starts, and bold moves. At CP&KRELL, we are here to help you thrive—whether you’re building your team or stepping into your next big role.
CP&KRELL UPDATES
We’re thrilled to welcome Antonio Guzman as our new Data Analyst & Project Coordinator!
With a background in economics, data science, and over two years of experience in tech and marketing, Antonio brings sharp analytical skills, a drive for innovation, and a passion for impact.
We’re excited to see the value he’ll bring to our team and clients.
LATEST AVAILABLE JOBS
Check out the exciting opportunities we're currently working on across all channels! If any of these roles align with your experience and career goals, we’d love to connect with you.
Chief Marketing Officer
We’re partnering with a fast-growing company in the social selling space to find their next Chief Marketing Officer — a visionary, data-driven, and globally minded strategist ready to make waves. Must be bilingual and based in the USA or Mexico.
Bilingual Director of Sales - USA
Our client — a pioneer in nano-biotech and postbiotics — is expanding across the U.S. and looking for a Bilingual Director of Sales to lead the charge! If you're passionate about health, wellness, and empowering people through direct and social selling, this could be your next big move.
Supply Chain Director - USA
We’re partnering with an international direct sales company with a strong presence in ASIA, to find a bold, strategic leader to transform their global supply chain. This role owns logistics, procurement, and operations across multiple channels—driving innovation, team leadership, and real business impact.
Director of Marketing - ECUADOR
We’re partnering with an iconic billion dollar beauty company to find their next Director of Marketing — someone who blends bold creativity with sharp data instincts and knows how to turn local insights into powerful campaigns.
Check out our Open Searches!
Let's connect and discuss how we can help you get closer to your dream job.
Confidential
We also have several executive roles that are confidential. If you are a Vice President or a C-level executive and wish to be confidentially considered, please send us your information here.
INDUSTRY NEWS
Here are the latest news, industry trends, expert analysis, and valuable insights to thrive in today's dynamic business landscape in the industries we represent.
SEPHORA vs ULTA SPRING SALE 2025 |
Ulta’s Spring Haul outperformed Sephora’s event with a strong paid media and search strategy, revealing a shift in consumer behavior and emphasizing that visibility is now bought, not just earned.
| Read more |
TRUMP TARIFFS: HOW BRANDS CAN NAVIGATE THE FALLOUT |
| Trump’s tariff move sparked global market turmoil, rising consumer fears, and economic uncertainty, forcing brands to adapt with value, empathy, and innovation amid a fragile and shifting landscape. |
DIETARY SUPPLEMENTS MARKET SIZE WORTH USD 402.20 BILLION BY 2034 |
| The global dietary supplements market is projected to reach USD 402.20B by 2034, doubling from 2025, with a 7.87% CAGR driven by growing health awareness, demand for vitamins, and OTC products. |
READY, FIRE, AIM? WHY GREAT TA TEAMS PAUSE TO AIM FIRST |
| Recruiting tech enables speed, but without proper alignment and strategy, it leads to waste. Success lies in “Ready, Aim, Fire”—not the reverse—to ensure efficient, targeted, and impactful hiring. |
Latest insights
September Newsletter 2025
Hard to believe we’re already in the 4th quarter of 2025! This is a key moment to finish the year strong. September brings a fresh burst of energy and sharper focus—and at CP&KRELL, we’re tapping into that momentum to make meaningful hires and career moves that set the tone for the months ahead.
Can bridal take off in resale?
Secondhand bridal is no longer a niche—it’s a movement. With rising wedding costs and growing demand for sustainability, resale platforms like Onceloved are reshaping how brides shop, offering style, savings, and purpose in every gown.
Calm in a Can? The Truth Behind Chill-Out Drinks
From fizzy blends promising stress relief to wellness claims under scrutiny, “calm in a can” drinks are gaining fans and raising eyebrows. Experts weigh in on whether these mood-boosting beverages truly deliver or simply sell the idea of serenity.
August Newsletter 2025
August brings a shift in pace—and a chance to refocus. At CP&KRELL, we're helping clients and candidates turn late-summer energy into lasting impact through strategic hires and smart career moves.
Vogue US faces backlash over Guess ad featuring AI-generated model
Vogue US sparked major debate when it ran a Guess ad featuring artificial intelligence–generated visuals in its August 2025 issue. The campaign stirred widespread backlash from readers, image professionals, and content creators, who see it as a warning sign for creative industries.
Design Essentials: Redefining Beauty with Purpose, from Atlanta to Africa
Design Essentials is more than a haircare brand—it’s a legacy rooted in purpose. With a strong presence across Africa and beyond, the brand continues to empower communities by redefining beauty standards and delivering inclusive, high-performance products tailored to diverse textures and cultures.
July Newsletter 2025
July brings the spirit of independence and bold moves. At CP&KRELL, we’re fueling the season with impactful placements and forward-thinking talent—one bright hire at a time.
Olly Vitamins Launches Personal Care Line
Olly, best known as the leader in gummy supplements, is branching out beyond vitamins with the debut of its new personal care collection: Olly Mood + Skin. Building on its reputation for supporting holistic wellness, Olly aims to help people feel good both inside and out.
Bradley Cooper, Maluma and Vinicius Junior Are Boss Ambassadors
Bradley Cooper, Maluma and Vinicius Junior Are Boss Ambassadors
June Newsletter 2025
June is here—and with it, the energy of summer, progress, and possibility. At CP&KRELL, we’re focused on helping you stay ahead, whether you’re hiring top talent or exploring your next career move. Let’s make this season count.