May Newsletter 2025
This May, we are embracing growth, fresh starts, and bold moves. At CP&KRELL, we are here to help you thrive—whether you’re building your team or stepping into your next big role.
Welcome to the CP&KRELL Newsletter!
- May Edition -
This May, we are embracing growth, fresh starts, and bold moves. At CP&KRELL, we are here to help you thrive—whether you’re building your team or stepping into your next big role.
CP&KRELL UPDATES
We’re thrilled to welcome Antonio Guzman as our new Data Analyst & Project Coordinator!
With a background in economics, data science, and over two years of experience in tech and marketing, Antonio brings sharp analytical skills, a drive for innovation, and a passion for impact.
We’re excited to see the value he’ll bring to our team and clients.
LATEST AVAILABLE JOBS
Check out the exciting opportunities we're currently working on across all channels! If any of these roles align with your experience and career goals, we’d love to connect with you.
Chief Marketing Officer
We’re partnering with a fast-growing company in the social selling space to find their next Chief Marketing Officer — a visionary, data-driven, and globally minded strategist ready to make waves. Must be bilingual and based in the USA or Mexico.
Bilingual Director of Sales - USA
Our client — a pioneer in nano-biotech and postbiotics — is expanding across the U.S. and looking for a Bilingual Director of Sales to lead the charge! If you're passionate about health, wellness, and empowering people through direct and social selling, this could be your next big move.
Supply Chain Director - USA
We’re partnering with an international direct sales company with a strong presence in ASIA, to find a bold, strategic leader to transform their global supply chain. This role owns logistics, procurement, and operations across multiple channels—driving innovation, team leadership, and real business impact.
Director of Marketing - ECUADOR
We’re partnering with an iconic billion dollar beauty company to find their next Director of Marketing — someone who blends bold creativity with sharp data instincts and knows how to turn local insights into powerful campaigns.
Check out our Open Searches!
Let's connect and discuss how we can help you get closer to your dream job.
Confidential
We also have several executive roles that are confidential. If you are a Vice President or a C-level executive and wish to be confidentially considered, please send us your information here.
INDUSTRY NEWS
Here are the latest news, industry trends, expert analysis, and valuable insights to thrive in today's dynamic business landscape in the industries we represent.
SEPHORA vs ULTA SPRING SALE 2025 |
Ulta’s Spring Haul outperformed Sephora’s event with a strong paid media and search strategy, revealing a shift in consumer behavior and emphasizing that visibility is now bought, not just earned.
| Read more |
TRUMP TARIFFS: HOW BRANDS CAN NAVIGATE THE FALLOUT |
| Trump’s tariff move sparked global market turmoil, rising consumer fears, and economic uncertainty, forcing brands to adapt with value, empathy, and innovation amid a fragile and shifting landscape. |
DIETARY SUPPLEMENTS MARKET SIZE WORTH USD 402.20 BILLION BY 2034 |
| The global dietary supplements market is projected to reach USD 402.20B by 2034, doubling from 2025, with a 7.87% CAGR driven by growing health awareness, demand for vitamins, and OTC products. |
READY, FIRE, AIM? WHY GREAT TA TEAMS PAUSE TO AIM FIRST |
| Recruiting tech enables speed, but without proper alignment and strategy, it leads to waste. Success lies in “Ready, Aim, Fire”—not the reverse—to ensure efficient, targeted, and impactful hiring. |
Latest insights
June Newsletter 2025
June is here—and with it, the energy of summer, progress, and possibility. At CP&KRELL, we’re focused on helping you stay ahead, whether you’re hiring top talent or exploring your next career move. Let’s make this season count.
Humans + AI: The Winning Formula for the Future of Recruiting
In a fast-evolving recruiting landscape, the convergence of humans and AI is shaping a new future for talent acquisition. From the arrival of job boards to the rise of social media, and now the integration of AI, the recruitment industry has continually adapted. Today’s transformation isn’t just about technology — it’s about redefining how we…
How Vintage Denim Became the New Luxury
Once defined by flashy logos and celebrity-endorsed brands, luxury denim has taken a new turn. Today’s fashion-forward crowd embraces vintage jeans as the ultimate status symbol — not because of a label, but for the authenticity, craftsmanship, and unique stories behind each piece. The shift reflects a broader movement away from mass production and toward...
May Newsletter 2025
This May, we are embracing growth, fresh starts, and bold moves. At CP&KRELL, we are here to help you thrive—whether you’re building your team or stepping into your next big role.
Europe’s Fitness Market Keeps Growing. It’s Likely Just Scratching the Surface
The European fitness industry is experiencing unprecedented momentum, with both membership and revenue reaching record highs in 2024. A new report from Deloitte and EuropeActive highlights that the sector brought in €36 billion, with memberships climbing to 71.6 million—up from 67.7 million in 2023. While impressive, experts argue this is just the beginning of what…
L’Oréal Kicks Off 2025 with Strong Momentum and Strategic Growth
L’Oréal has started 2025 with confidence, reporting €11.73 billion in sales for the first quarter—marking a 4.4% increase on a reported basis and 3.5% like-for-like growth. In a dynamic global beauty landscape, the Group has demonstrated resilience and innovation across its portfolio. This strong start reflects L’Oréal’s ability to navigate economic uncertainties while continuing to…
April Newsletter 2025
A new season, a new wave of opportunities! April is all about growth—careers are blossoming, businesses are thriving, and big moves are happening. At CP&KRELL, we’re matching top talent with game-changing roles and driving success across industries.
How AI Is Already Changing Marketing
Artificial intelligence is transforming marketing by automating processes and enhancing creative strategies, forcing fashion brands to find a balance between efficiency and authenticity. AI-generated content has sparked controversy, yet many companies are incorporating it into their operations. OpenAI’s latest advancements, like ChatGPT 4.0’s image generation, have fueled debates about the role of AI in creativity,…
A New Era of Men’s Skincare in India
The Indian male grooming industry is undergoing a radical transformation, moving away from hyper-masculine branding toward inclusive marketing, science-backed formulations, and influencer-driven narratives. With the market projected to reach $2.1 billion by 2025, younger consumers are driving demand for sophisticated skincare and even makeup products.
March Newsletter
Spring is here, bringing fresh career opportunities! As growth blooms, we’re connecting top talent with thriving companies. Explore the latest trends and opportunities this season!