November Newsletter
Welcome to our Newsletter where you can keep up with the latest trends in the beauty, wellness, and fashion industries, and have firsthand information on our most recent job searches.
Welcome to the CP&KRELL Newsletter!
- November Edition -
Welcome to our Newsletter where you can keep up with the latest trends in the beauty, wellness, and fashion industries, and have firsthand information on our most recent job searches.
CP&KRELL UPDATES
Are you ready to take your direct sales game to the next level?
Join us for the latest episode of the Direct Sales Forum, featuring our CEO, Carlos Perez.
In this episode, Carlos shares his insights on how direct sales companies can stay relevant in today's digital age by embracing technology and recruiting talent from outside the industry. Listen here!
The one choice that solves many problems
Embark on a journey with our CEO, Carlos Perez, as he shares his transition from corporate success to entrepreneurship during the pandemic.
As an industry specialist, Carlos knows how to spot A+ talent and build trust, making his insights invaluable for anyone looking to start their own business. Listen here.
LATEST AVAILABLE JOBS
Check out our NEW and Exciting Opportunities and reach out if you would like to learn more!
USA
VP of Digital Commerce
As the VP of Digital Commerce, you will play a pivotal role in driving direct-to-consumer revenue and end-to-end profit and loss. You will oversee website management, programming, merchandising, CRM (email/SMS), and customer experience. This hands-on role demands a strategic leader capable of steering day-to-day operations to meet revenue targets and enhance the brands online presence. Learn more
Sr. Manager Paid Media
The Senior Manager will collaborate with the Creative team to acquire assets and copy to effectively convey key messages that align with KPIs or support campaigns aimed at testing and learning which messaging and positioning resonate with various audiences. Learn more
Sr Manager Ecommerce
Our client is looking for a Senior Manager, Ecommerce to drive website product management, user experience (including A/B testing), merchandising strategy, and conversion optimization. This role will work closely with multiple external partners (site development agency, Dynamic Yield testing platform) and cross-functionally with marketing teams to optimize site performance and drive revenue. Learn more
LATAM / CAM
Director of Retail LATAM
As the Retail Commercial Strategy Director, you will be instrumental in driving the growth of the retail channel in Latin America. Your role is pivotal in building equity and capturing incremental customers for our clients. Working closely with the marketing teams of their brands, you will design and execute campaigns that maximize sales and profitability in the channel. Learn more
Director of Marketing CAM
The Marketing Director will be responsible for the strategy, execution, analysis, and on- going optimization of our clients marketing campaigns. The ideal candidate will have extensive knowledge of the consumer package goods market and will be able to land our clients products according to the market needs, as well as lead all marketing activities to drive brand awareness, acquire new customers, and build customer loyalty. Learn more
Sr. Manager Commercial BI CAM
As the Senior Manager of Commercial Business Intelligence, you will play a pivotal role in driving our business forward by providing strategic insights and recommendations. With a strong commercial focus, you will leverage your analytical expertise to identify opportunities, analyze commercial information, and transform it into actionable insights. Learn more
Sr. Manager Commercial BI CAM
As the Senior Manager of Commercial Business Intelligence, you will play a pivotal role in driving our business forward by providing strategic insights and recommendations. With a strong commercial focus, you will leverage your analytical expertise to identify opportunities, analyze commercial information, and transform it into actionable insights. Learn more
Confidential
We also have several executive roles that are confidential. If you are a Vice President or a C-level executive and wish to be confidentially considered, please send us your information here.
INDUSTRY NEWS
Here are the latest news, industry trends, expert analysis, and valuable insights to thrive in today’s dynamic business landscape.
HISPANIC MARKET IS BOOMING
The Hispanic market is growing rapidly, and US-based companies are dominating in Hispanic markets while foreign-based companies are also thriving. The direct selling market in Mexico alone is projected to surge to $19.48 billion by 2028, and the Hispanic and Latino markets are expected to have a buying power of $1.7 trillion by 2020. Read more
E.L.F. TARGETS THE LATINX COMMUNITY WITH MANUEL TURIZO PARTNERSHIP
In 2019, E.L.F. BEAUTY made waves by creating the first TikTok-themed song, "Eyes. Lips. Face," which reached No. 4 on Spotify's Global Viral Chart. They've partnered with creative agency Madwell to release a Spanish-language version titled "Ojos. Labios. Cara," featuring Colombian star Manuel Turizo. This collaboration aims to engage the Latinx community. Read more
FASHION AND LUXURY: THE ECOLOGICAL TRANSITION IS MOVING FORWARD, BUT AT A SLOW PACE
The fashion and luxury industry is slowly transitioning towards sustainability, but there is still much work to be done. The fashion industry has been a major contributor to climate change and biodiversity loss, so sustainability efforts are critical to the planet's health. Read more
5 RED FLAGS RECRUITERS SHOULD HEED - AND 3 THEY SHOULD RETIRE
Recruiters should be aware of certain red flags during the hiring process to avoid making bad hires. Some of these red flags include candidates who are unable to provide specific examples of their work, those who avoid eye contact during interviews, and those who arrive to interviews ungroomed. Read more
Latest insights
May Newsletter
Mothers are the cornerstones of our lives, shaping who we are and inspiring us to be our best selves. In May, we celebrate the incredible power of moms, focusing on the values they hold dear: kindness and gratitude. These qualities are not just essential for raising happy and successful children, but also for building fulfilling...
HOW HOTELS CAN CAPITALIZE ON THE NEW FRONTIER OF INTEGRATED WELLNESS TECHNOLOGIES
The hotel industry is lagging behind other industries in adopting new technologies. This is especially true when it comes to wellness technologies, or “welltech.” Welltech is a broad term that encompasses everything from fitness trackers to sleep monitors to body scanning devices. Hotels need to start incorporating welltech into their offerings in order to…
5 WAYS TO REVOLUTIONIZE RECRUITING WITH AI
Roz Francuz-Harris, a talent acquisition leader, uses AI to improve efficiency and free up time for strategic recruiting tasks. She emphasizes that AI should be used to augment human recruiters, not replace them.
April Newsletter
Spring has arrived, and so have new opportunities in beauty, fashion, and wellness! This month's newsletter brings fresh trends, news, and the chance to connect with your dream job at CP & Krell. Get ready to bloom with success!
SPANISH FASHION RETAILER MANGO ON GLOBAL EXPANSION SPREE
The Barcelona-based company, founded in 1984, has recently opened large stores in Los Angeles, Manchester, and Bengaluru, contributing to a total of 115 new stores in the past year. This growth, particularly strong in the US where their stores tripled, is expected to push their 2023 sales to a record-breaking €3 billion. Mango’s success is…
BEEKMAN 1802 DEVELOPS BIOTECH VEGAN GOAT MILK
Beekman 1802, a renowned skincare brand, has made a breakthrough in the beauty industry by developing a vegan alternative to goat milk using biotechnology. This innovation caters to the needs of Gen Z with oily and combination skin. Their new Shine-Free range is formulated with this vegan goat milk to balance the skin barrier and…
March Newsletter
We're thrilled to commemorate Women's History Month this March. It's a privilege to have numerous incredible women in our network who have significantly influenced the industries we represent. We deeply appreciate your contributions and encourage you to keep inspiring us all with your exemplary leadership and achievements.
LVMH Expects a positive bump from the U.S. election
LVMH has defied the recent downturn in luxury sales, reporting robust earnings that exceeded analyst expectations. The company’s 2023 revenue reached over $93 billion, marking a 13% increase from the previous year, with a notable 14% surge in the fashion and leather goods segment. CEO Bernard Arnault attributed the success to the growth across various…
Here’s what matters most to employees at smaller businesses
Smaller businesses face a David-and-Goliath challenge when competing for top talent against larger enterprises. Despite financial differences, smaller businesses can leverage agility in decision-making during hiring. LinkedIn surveys reveal that, while compensation, work-life balance, and flexible arrangements matter universally, the nuances of employee preferences distinguish smaller businesses. Collaborative culture, aligned values, and happy teams are…
February Newsletter
Welcome to our Newsletter where you can keep up with the latest trends in the beauty, wellness, and fashion industries, and have firsthand information on our most recent job searches.